Tuesday, 15 October 2013

my FOURTH CLASS ;)

Assalamualaikum and hye everyone :)


       As you know, today in the morning at 8. am, i have my strategy management lecture. U all do not know right, where was my lecture be held :) emmmm, my lecture be held at hall DKF1.2 . Without realize, the time is running quickly. In this week, i actually already learned in chapter FOUR. When MISS UMMI said '' you had learned until chapter 4 right ?so, we will make a quiz. i'm just like wake up from a long sleep..emm, there are some word from ISLAMIC SCHOLAR :



     So, today i learned in the chapter FOUR, A COMPANY RESOURCES,CAPABILITIES, AND COMPETITIVENESS. As usual, there was a small topics under it.
          
          You know, the book that i'm being used for this subject is very interesting because every small topics, there was an equation in the small topics as initially to introduce what the BIG TOPIC about. 

          The first subtopic is about how well is the company's present strategy woow well the company stack up against rivals. All this specific indicator are important for evaluate how well a company's strategy is working and weather success or not. So, the stronger a company's current overall performance, the more likely it has a well-conceive, well executed strategy. Then, for the key financial ratios, the higher the amount or result, the good they are for company's strategy and condition. It also erking, weather the company is successful using it by evaluate based on sales,firms's image and reputation, profit margin, net profit, return on investment, financial strength, credit rating operating performance and hxplain about competitive advantage on a company. What is the competitive advantage ? In simple word, when a company has factors that are cannot be copy by other company, and then the factor made the company as the competitive advantage. The company can stand for long time in the market as long as the factor been save and secret from other company. It also related with casual ambiguity which is another company did not know the resources used by the company.


       Besides, the second subtopic is about ‘what are the company’s competitively important resources and capabilities’. The resources can be divided into two main categories which are tangible and intangible. The capability is defined as the capability of the company to utilize the resources efficiently. Of course, as the good company, it should have a strong capability to perform some internal activity competently. But, the company’s resources and capability must be managed dynamically in order to sustain competitiveness and help drive improvement in its performance.

       Moreover, the third question is the company the company able to seize the market opportunities and nullify external threats. Before the company takes a solution, the company should know the company’s opportunities and the external threat by using the SWOT ANALYSIS. The SWOT analysis is simple but POWERFUL TOOL. It is includes the strength, weaknesses, threat and opportunities.

        The last question in the subtopics is about are the company cost structure and the CUSTOMER VALUE PROPOSITION competitive. In the company value chain, there have primary activities and cost, and also a support activities and costs. The primary activities and costs is supply chain management, operation, distribution, sales and marketing, service and profit margin. All the activities and costs are really important and the key for the company to successful.

             I think that’s all for today lecture. J
ThANK YOU FOR ‘BORROW’ UR EYES FOR AWHILE. Barakallahufikum, assalamualaikum J

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